john lund

PHOTOGRAPHY

Photos Of Drought

This is a dramatic photo of drought featuring a boat stranded on a landscape of dry cracked earth. Dry cracked earth is strongly associated with drought and water scarcity. Boats are usually seen in water, and when they are seen high and dry and out of place the impact of the lack of water is multiplied. The image has been crafted to crop easily to square, vertical and horizontal to facilitate the needs of art directors, designers, and photo editors for their work on advertisements, editorial layouts and social media uses.

Photos Of Water Scarcity

This artful image of water scarcity isn't just a pretty picture, but a strong message of the dangers of the over use of water. It is a message about conservation, planning and even infrastructure. The scenario can be a reservoir lefty empty from wasteful water use, or a lake left parched from a drought. With it's graphic nature, simple design and intense color, this image is sure to grab a viewer's attention and compel them to read any accompanying message. The image is a quick read even at thumbnail sizes on the Internet. If water issues are at hand the image can even suffice without type! It crosses cultural and language boundaries.

Boats And Dry Cracked Earth

This boat beached on a lake bed of dry cracked earth, the victim of a drought and poor water management projects, was actually photographed on a lake in Myanmar. The dry cracked earth, added in Photoshop, is the muddy bed of a rice paddy, also in Myanmar. The image is now a stock photo available for licensing for use in advertising, editorials and even social media communications. This is an image about challenge and change, about environmental issues, resource management and stewardship of the earth.