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Photographer John Lund flips his wig in this humorous self portrait and stock photo.
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Stock Photo ArticleCreating A Conceptual/Fine Art Stock Photo with Adobe PhotoshopPicture of the Devil - Creating a Stock PhotoFire Breathing DragonsConceptual Stock Photography - Sell Stock PhotosShooting People and Location Stock Photos AbroadRoyalty Free - Rights Managed - Micro Stock - Stock Photography PricingHindu Gods - The Hindu God Ganesha - Picture and StoryStock Photos…the Highest Form of Commercial PhotographyPictures of Dog Breeds - Shooting Stock Photos of Miniature PoodlesDominatrix Pictures - Photo Shoot and PhotoshopFemale Photography - Photographing the Human BodyPicture of a Wrecking Ball Produced with Adobe Photoshop ToolsPictures of Cows - Being Creative Taking Pictures of a CowPictures of Lions - The King of BeastsTaking Pictures of the Great Wall of ChinaShooting Stock Photos in the Himalayas – A Travel Adventure Photo-ShootPictures of Snakes - Taking Stock Photos in Mumbai, IndiaGetting Started in Stock Photography: Choosing Your Stock Photo Equipment CorrectlyStock Photos - Selling and Marketing Your Stock Photo ImagesPictures of Money - Lots of Different Kinds of Money PicturesUsing Sailboat Stock Image and PhotoShop to Make a Unique New Hot Stock PhotoSelling Your Photos as Greeting CardsFunny Monkey Pictures - Stock Photos and Pictures of Monkeys or BaboonsTiger Pictures - Shooting a Tiger for StockStarting a Stock Photo CareerFilling Small Business Needs in Stock PhotographyCreating Stock Photos with Strategic AlliancesPhotography Tips from a Pro on Shooting in Low LightThe Power of PositiveFunny Pictures - Funny Pics of Animals and PeopleBumbles, Blunders and Bad Luck!Crowd sourcing, Micro Stock and MoneyCreating a Conceptual Photo ImageThe (Information) Road to Stock Photography SuccessUse Your Photo Shoot Estimate as a Selling ToolHow to Generate Effective Ideas for Stock PhotosBlend Images - A Modern Day Stock Agency Photo Success StoryTaking Pictures of Backgrounds For Producing Great Stock PhotosHow to Shoot Successful Lifestyle Stock PhotosDiversify Your Stock Photo Business - Selling Photos on Mugs, T Shirts, and Printed Merchandise!Beginner Photography Tips - Understanding the Role of ApertureFive Quick Tips For Great Pet PhotographyTurning Doctor Visits Into Hot Selling Medical Stock PhotosSelling Stock Photos to the Largest Market of AllCreating A Successful Concept Stock PhotoChoosing the Right Stock Photo for Your Small BusinessMaking A Living At Stock PhotographyChoosing the Right Concept Stock Photo For Your BusinessHandshake Pictures and Images in Advertising and Business CommunicationsBeautiful and unusual Pictures of Lighthouses and Lighthouse Images with Beacons and Stormy SeasAnimal AnticsMotion FootageMassage Cats ArticleJohn's Galleries of unique stock picturesJohn's Stock Photo ArticlesFunny Pictures Of AnimalsPictures of Cute Cats Doing Funny ThingsFunny Pictures of Elephants Doing Extraordinary Things! Flying elephants, Disco ElephantsFunny Animals - Pictures of funny animals like cats, dogs, cows, and MoreFunny Dogs - Cute Puppies - Cute Dog Pictures - The Funniest Pictures on the Net.
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How to Shoot Successful Lifestyle Stock Photos -- Ethnic & People Stock Photos Are Always Needed

Despite the glut of images in the world of stock photography, there is still a huge and ongoing need for well done, relevant, lifestyle stock photos. 

Check out our Lifestyle and Ethnic stock photos and funny animal pictures.    
 Lifestyle stock photo of a woman driving a convertable speedily along a long straight road with a man in the passenger seat on a cell phone.
 Lifestyle: Man and woman in speeding car. Man
is talking on a cell phone
Lifestyle stock people photo of friends having drinks in disco bar, some are ethnic and all are happy
Lifestyle: Happy friends at a bar in a disco drinking
and having fun. Ethnic men and women.
Lifestyle stock photo of people dancing in a night club
Lifestyle: People disco dancing and having
fun at a disco club.
Lifestyle stock photo of a happy smiling young African American woman artist painting in her studio.
Lifestyle, Ethnic: Happy African American Woman
artist painting in her studio
lifestyle stock photo of an elederly senior business woman looking at the camera over her desk. She looks pleased or happy.
Lifestyle: Senior business woman seated at a desk with a monitor, looking at camera.
business stock photo of a senior womans hand on a computer mouse.
Lifestyle: Senior woman's hand on a computer mouse ready to click.
   

How to Shoot Successful Lifestyle Stock Photos

An Ongoing need for Lifestyle Imagery

Despite the glut of images in the world of stock photography, there is still a huge and ongoing need for well done, relevant, lifestyle stock photos.  In addition to the ever expanding market and the need to address changing fashions, there are still large holes in the libraries of agencies. 

There are tremendous rewards to be reaped by photographers, who do their research, cast intelligently, use the right locations, surround themselves with good support personnel and edit smartly.

Before undertaking a lifestyle stock shoot it is important to make sure you are shooting something that the market wants and needs.  If you are lucky enough to work with an agency that offers research and/or support, take advantage of it! 

If not, check what the agencies have, and then do your own research.  Who is advertising?  Who are they advertising to?  What are the new demographics of the marketplace?  Become an expert on what is needed and you can’t go wrong.  A couple of hints:  When shooting lifestyle stock photos, think Ethnic, and think seniors.

Casting is Essential 

Once you know whom the audience is you need to be shooting for, and what that demographic is, casting becomes the next critical step.  If it all possible, conduct a casting call in which you get to see the models in person and shoot a test shot.  It is pretty amazing how misleading a headshot can be!

In my last shoot I didn’t bother with the casting call and one model showed up a good 30 lbs. heavier and considerably older than his headshot indicated.  He confessed to me he hadn’t modeled in over ten years!  A couple of other points about models…when they say they have plenty of clothes for the shoot…don’t believe them!  Get their sizes and make sure you have some back up clothes! 

It isn’t a bad idea to hire an extra model or two either.  I can’t tell you how many times over the years I have had models fail to show up.  That is another good reason for that casting call; if a model shows up for the call there is a better chance he or she will actually show for the shoot as well!

With Lifestyle Shoots it’s Location, location, location

The competition in the stock photo industry is unbelievably fierce.  You can help set yourself apart from that competition by having a stellar location.  A couple of friends of mine just shot at a resort in Tahiti…and their images reflect the upscale nature of the location.  It cost a fair amount for them to do this shoot, but the results are going to insure that they make a tidy profit, and the images they produced won’t disappear into the morass of mediocre pictures. 

You don’t need to fly to Tahiti for your lifestyle stock photo shoots, but don’t skimp on your location.  Choose one that enhances your shoot, and is appropriate for what you are doing.  And get that property release!  If money is tight, find a location that will trade you time for use of the photos (something that can work with models too). 

Another tip; I prefer locations with lots of natural light.  Being able to utilize available light makes everything go faster than if you have to rely on elaborate set ups for every shot.

Assistant, Stylist or Producer: Support is Important!

Another aspect of a successful lifestyle shoot is having the right support staff.  I am not very good at spotting wardrobe problems, crooked ties, collars flipped up and awkward wrinkles.  Whether it is my assistant, a stylist, or a producer, I always have someone checking for those kinds of things. 

If it is a large shoot I will hire an extra assistant or even two.  The cost of an extra pair of hands or eyes, when you really need them, is a bargain.  You have to have confidence in your shoot, confidence that it is worth doing and worth doing truly well. 

The Shoot List

During the actual shoot there are a number of things you can do to help insure its success.  Have a shot list and check it frequently.  It is all too easy for one to get caught up in one scenario and forget several others.  Budget your time and check that shot list. 

Stop between scenarios and reassess your shoot.  Take the time to see that you got your shot, that the images are sharp and exposures accurate.  There is a fine line between wasting your time after you have your shot, and moving on before you have what you need.  Another thing you can do to make your shoot more productive is to make frequent wardrobe changes. 

I try to have at least three changes for each model.  Finally, if something just isn’t working, let it go.  I always have more shots on my list than I can do.  That way, if something isn’t working it isn’t a problem to move on.

A Tight Edit:  The Final Step in Lifestyle Stock Photography for Stock

The final step in completing a successful lifestyle stock shoot is in the editing.  You don’t want too many similar photos. If you have a hard time deciding which is your best image, think how hard it is for someone else!  A tight edit is a good edit. 

Choose your best image form each scenario, three at the most.  A loose edit will bring the whole shoot down, waste your time and every one else’s.  One photographer I shoot with edits the most tightly of anyone I have ever met…and he consistently gets the most images chosen by stock agency editors. 

Of all the photographers I work with, he earns the most in stock.  Edit until it hurts!