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Photographer John Lund flips his wig in this humorous self portrait and stock photo.
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STOCK / CATEGORIES
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Stock Photo ArticleCreating A Conceptual/Fine Art Stock Photo with Adobe PhotoshopPicture of the Devil - Creating a Stock PhotoFire Breathing DragonsConceptual Stock Photography - Sell Stock PhotosShooting People and Location Stock Photos AbroadRoyalty Free - Rights Managed - Micro Stock - Stock Photography PricingHindu Gods - The Hindu God Ganesha - Picture and StoryStock Photos…the Highest Form of Commercial PhotographyPictures of Dog Breeds - Shooting Stock Photos of Miniature PoodlesDominatrix Pictures - Photo Shoot and PhotoshopFemale Photography - Photographing the Human BodyPicture of a Wrecking Ball Produced with Adobe Photoshop ToolsPictures of Cows - Being Creative Taking Pictures of a CowPictures of Lions - The King of BeastsTaking Pictures of the Great Wall of ChinaShooting Stock Photos in the Himalayas – A Travel Adventure Photo-ShootPictures of Snakes - Taking Stock Photos in Mumbai, IndiaGetting Started in Stock Photography: Choosing Your Stock Photo Equipment CorrectlyStock Photos - Selling and Marketing Your Stock Photo ImagesPictures of Money - Lots of Different Kinds of Money PicturesUsing Sailboat Stock Image and PhotoShop to Make a Unique New Hot Stock PhotoSelling Your Photos as Greeting CardsFunny Monkey Pictures - Stock Photos and Pictures of Monkeys or BaboonsTiger Pictures - Shooting a Tiger for StockStarting a Stock Photo CareerFilling Small Business Needs in Stock PhotographyCreating Stock Photos with Strategic AlliancesPhotography Tips from a Pro on Shooting in Low LightThe Power of PositiveFunny Pictures - Funny Pics of Animals and PeopleBumbles, Blunders and Bad Luck!Crowd sourcing, Micro Stock and MoneyCreating a Conceptual Photo ImageThe (Information) Road to Stock Photography SuccessUse Your Photo Shoot Estimate as a Selling ToolHow to Generate Effective Ideas for Stock PhotosBlend Images - A Modern Day Stock Agency Photo Success StoryTaking Pictures of Backgrounds For Producing Great Stock PhotosHow to Shoot Successful Lifestyle Stock PhotosDiversify Your Stock Photo Business - Selling Photos on Mugs, T Shirts, and Printed Merchandise!Beginner Photography Tips - Understanding the Role of ApertureFive Quick Tips For Great Pet PhotographyTurning Doctor Visits Into Hot Selling Medical Stock PhotosSelling Stock Photos to the Largest Market of AllCreating A Successful Concept Stock PhotoChoosing the Right Stock Photo for Your Small BusinessMaking A Living At Stock PhotographyChoosing the Right Concept Stock Photo For Your BusinessHandshake Pictures and Images in Advertising and Business CommunicationsBeautiful and unusual Pictures of Lighthouses and Lighthouse Images with Beacons and Stormy SeasAnimal AnticsMotion FootageMassage Cats ArticleJohn's Galleries of unique stock picturesJohn's Stock Photo ArticlesFunny Pictures Of AnimalsPictures of Cute Cats Doing Funny ThingsFunny Pictures of Elephants Doing Extraordinary Things! Flying elephants, Disco ElephantsFunny Animals - Pictures of funny animals like cats, dogs, cows, and MoreFunny Dogs - Cute Puppies - Cute Dog Pictures - The Funniest Pictures on the Net.
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Choosing the Right Concept Stock Photo For Your Business

John interviews leading photographers about the future of stock photography and other important issues.       

 

 

Choosing the Right Concept Stock Photo For Your Business

 picture of a man in a body cast is a classic concept image for use with medical themes, dependency and health insurance
Picture of a man in a body cast - Medical

 

Innovative stock photo of hands clasping and forming endless chains of connection representing social media and networking
Picture of social networking hands
 

A cyclist strains as he attempts to ride a bicycle with square tires in a business, concept and lifestyle stock photo
Picture of man on bike with square wheels

 

 

 

Pictures of the elephant in the room being ignored during a business meeting
Picture of elephant in the room - business

Pictures of a baby in diapers standing alone on a freeway showing Risk and danger
Picture - toddler / child on freeway

Pictures of an elephant in Rodin's thinker pose.
Picture of elephant thinker

 

 
   

How to choose the right concept stock photo for your business

When was the last time a page of type caught your eye? Whether in print, on a billboard, or on the Internet, getting people to stop and read your message is paramount. Photographs provide a quick, universal and powerful message.  The right photo can get a viewer to stop and read that all-important copy.   On the Internet it can be even more important to have an image that reads quickly and clearly even at thumbnail size.  Finding the right photograph to advertise your business can be the most crucial step to success with your enterprise.

Hiring a Photographer

Finding the right stock photo can be a daunting undertaking.  Countless hours can be spent sifting through literally millions of images.  How can you be efficient with your time and come up with a special image?  To answer that we have to look at the different ways there are to come up with photos.  You can hire a photographer, which introduces an element of uncertainty, lengthens the time and hassle, and almost certainly will be more expensive. 

Micro Stock, Royalty Free and Rights Managed

On the other hand you can turn to stock photography, which can range from free right on to incredibly expensive.  On the low end are Micro Stock sites, in the middle is Royalty Free, and at the top end is Rights Managed.  And yet, despite its reputation for being expensive, Rights Managed imagery can actually be less expensive than Royalty Free depending on the use you need.  Some Internet uses are only $49.00.

Researchers and Hidden Gems

What is actually most important, however, is finding the right image.  With Rights Managed you can enlist the help of an agency researcher who will prepare a “lightbox” selection for you.  Such researchers have an intimate knowledge of their collections and can not only speed up the process but can often also find the perfect gem that otherwise you might not stumble across.

Recouping Investment

Great imagery can be found in all the categories of stock, though it is generally acknowledged that the best images can be found in the Rights Managed category.  It does make sense that images that have a more unique application, and that can take much time, effort and money to create, will tend to end up in the Rights Managed collections where the photographer can have a better chance to recoup his investment.

Concept Photos, a Good Option

Whether you search for your photos in Micro Stock, Royalty Free, or Rights Managed, you don’t want boring.  Think about it.  Your image has to catch the attention of the viewer; it has to stop people, get them interested, and pull them in.  A good option can be found in concept photos. 

Find an image that is clearly about the message you have to communicate.  Not another pretty person on a cell phone, a generic smiling face, or a beautifully lit still life, but a dynamic, message specific image probably employing humor, but definitely making an emotional connection to grab that viewer’s attention.

In choosing your photo, choose value over cost, choose boldness over safe, and choose success over another face in the crowd.

Good places to search for concept stock photography can be found at www.GettyImages.com, www.BlendImages.com,  www.Corbis.com, and www.iStockphoto.com. Many other agencies exist, but these can get you off to a good start .